Reassure visitors that you are real

e-commerce top tipsAs a vendor, you should list your actual address and phone number, and provide a point of contact where your website visitors can speak to a real person. Say on the site: ‘If you have any questions or queries about us or our products, please call us’. Provide facts about your business, and maybe pictures, as this will promote confidence. This point has been repeated from earlier -- deliberately. It’s that important.

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