Have special offers on your e-commerce website
Written by Chris Barling
Tuesday, 20 December 2011 00:00
If you make a special offer, make sure that it really is special. Have you been put off by companies that say that something is special, but it’s hardly worth having? Or by offers made under a ’loyalty scheme’ - and badge it as such - that turn out to be the same as offers being made to everyone else?