See how you are doing
Written by Chris Barling
Monday, 27 June 2011 00:00
However smart you are with your marketing, you can always improve. To monitor performance, use a free tool like Google Analytics. Studying what works is vital to getting the best from these activities. Understanding how search engines work in your space is not trivial, but isn’t beyond most of us. Time spent on learning and action will pay off directly in sales.