Written by Chris Barling
Thursday, 07 April 2011 00:00
Make everything quick and easy. Use graphics effectively, not for the sake of it. Ensure your supplier has ultra reliable and fast servers with fast internet connections. Make sure customers can find what they are looking for with a minimum of mouse clicks. Make the checkout process as easy as possible. Remember you’re building a site for shoppers, not your own vanity. The key is a professional site where visitors can easily find what they’re looking for.