ecommerce
services
Actinic
Web Hosting
A safe home for your site
Actinic Cover
Protect your future
Actinic Training
Helping you get started
actinic training
running your online store
This one-day
course illustrates the key product features that are used for creating and running
an Actinic Catalog or Actinic Business store.
The course starts with the techniques involved in setting up a store, before going through the day-to-day tasks of handing orders, monitoring stock and creating customer accounts. The afternoon session will look at marketing and promotion, and finish up by looking at some of the built-in features for customising the look and feel of an Actinic shop.
The course does not cover any aspects of advanced design customisation - that is covered in the 'Designing Your Actinic Store' course, which will take place the day after this course.
The 'Running Your Actinic Store' course is suitable for people using 'Client' versions of Actinic Catalog and Actinic Business.
Content:
Introduction:
Actinic's product range
Menus in Actinic
Snapshots and backups
Setup:
Importing
Configuration of store pages
Extended information pages
Web servers and online security
Taking payment online
Shipping and handling
Configuring the checkout
Upload
Day to Day Administration:
Downloading and processing orders
Monitoring stock levels
Setting up customer accounts and customer groups
Marketing and Promotion:
Discounts and special offers
Best sellers, new products, related items and also bought lists
Generating email marketing lists
Design:
Changing theme
Selecting alternative layouts
Formatting the appearance of text
