Features in Detail

• Easy to use and intuitive Windows interface.
• Complete design and store layout flexibility to create a unique and customised web store.
• Flexible and customisable deployment options to provide a unique and bespoke solution tailored to the client’s requirements.
• Macromedia Dreamweaver Design Module enables the sitedesign to be prepared in Dreamweaver and integrated with Actinic Designer.
• Built-in marketing, merchandising and customer management features to provide sophisticated functionality to the client.
• Extensive store management functionality providing testing capabilities for the web designer and maximum productivity for the client.
• Based on a flexible product catalogue supporting up to 20,000 products including digital products.
• Independence to integrate with all the leading online payment gateways and commercial hosting providers.

Features in Detail

Powerful and Flexible Store Design and Layout

• Full site customisation using an intuitive ‘point and click’ interface
• Optional Wizards provided to speed up the initial site setup
• Multiple preview modes provide easy navigation and instant access to any part of the site
• Select from a range of pre-designed themes or mix and match elements to create a unique design
• Complete flexibility to edit of site colour scheme, product/sectionlayout and variables
• Select from a ready-made library of design ‘snippets’ to be used in a creating a store design.
• ‘Point and click’ HTML code editor enables quick and intuitive access to format web content.
• Use of PHP code to generate static HTML pages based on the data provided in the content.
• Real-time preview of the store as you build it
• Create additional content and information pages – enabling development of a complete web site
• Create conditions for specific content to appear on the web site
• Integrates with Macromedia Dreamweaver enabling design to take place in Dreamweaver

Site Deployment and Client Control

• Create multiple sites from a single licence
• Deploy the site with Catalog or Business Clients for store management and operation
• Customise the client start up screen and product name to create a uniquely branded solution.
• Create and configure tabs for the client interface
• Specifying which tabs appear and restrict/allow choice of design in content.
• 'Design Snapshot' enables design changes to be transferred easily to client sites.

Flexible Product Catalogue

• Explorer ‘drag and drop’ style interface to access product items quickly and easily
• Support for up to 20,000 products with product images
• Create unlimited number of product sections and subsections
• Multiple page layout options
• Create links to external files or urls
• Define product attributes and choices for each product and assign different prices to each product choice
• Show product choices as radio buttons, drop downs or button grids
• Define additional components for each product
• Support for downloadable products such as mp3 music
• Add additional text or images in a pop-up window
• Specify shipping weights for each product
• Add shopper definable fields for personalised products
• Import and export product and section data
• Hide products and information items from selected customers or customer groups

Comprehensive Store Management Functionality

• Built-in order-processing module processes orders from receipt to shipment (test mode only)
• Handles both online and offline orders
• One click order processing to allow fast processing of orders
• Accurately calculates shipping, handling and taxation costs
• Product prices can be both entered and displayed exclusive or inclusive of tax
• Edit order details within the Actinic database
• Monitors stock levels during order processing, with alerts for low stock levels
• Print invoices, packing lists and address labels
• Associate actions and dates with orders
• Create and view sales reports such as fastest selling items and best customers
• Generate customer emails with support for unlimited custom email templates.
• Prompted backup and restore feature
• User logon for catalogue management
• Single-page order entry form for 'phone, fax and mail orders
• Direct credit card payment processing for 'phone, fax and mail orders (requires YesPay account)
• Rearrange the fields in the Orders tab
• Order completion using barcode scanning
• Interface directly with Sage Line 50 and Quickbooks accounting systems to transfer orders and import product and customer data
• Interface directly to an Actinic EPOS application
• Dynamically link products to an external database
• Import customer account information

Powerful Marketing Features

• Generates search-engine-friendly web sites
• Create Best Sellers list for publication to the web site
• Create Related Product lists to encourage additional purchases
• Create Also Bought lists to show products other shoppers have purchased
• Automatically generate a New Products list and publish to web site
• Generate email lists and mailing lists including mailing labels, envelopes and reports
• Create customer accounts to increase shopper loyalty
• Apply discounts based on order value and display in the shoppingcart
• Advanced mailing list generation allowing filtering based on a variety of criteria
• Set up a range of customer groups and apply specific criteria (discounts, messages, payment methods) to each group
• Apply discounts based on quantity or specific products ordered
• Apply merchandising discounts such as ‘buy one get one free’, date expiring discounts and multiple use coupons

Customer Friendly Store Development

• Online shopping cart with industrial strength security
• Fully integrated with all the leading online Payment Service Providers
• Support for secure offline payment processing
• Automatic email confirmation of order
• 'Remember me' option for returning visitors.
• Cart content summary visible on every page
• Automated site navigation features including menu bar, section list, site map and 'breadcrumb trail’
• High speed index-based online searching

Comprehensive Support

• Free email support
• 30 days free telephone support; ongoing phone support with Actinic Developer Subscription
• Online Knowledge Base
• Actinic Community forums

Minimum System Requirements